Piquant Ideas Pte Ltd

Company Introduction

Piquant Ideas is a strategic branding and marketing advisory firm that is on a mission to help brands stay relevant. At Piquant, we believe strong brands have the power to succeed if done the right way. We use insights to craft branding strategies that are effective in driving long term growth. Our services include consumer research, business roadmapping, brand strategy development, IP strategy, design, go-to-market consultancy, marketing consultancy.


Minimum Project Size


Average Hourly Rate


IP Professionals


Year of Establishment


Key Office Presence in SG

176 Orchard Road

IP Expertise

  • Innovation Consultancy
  • Branding Strategy
  • Designs

Market Served

  • Singapore

Industry Focus

  • Construction
  • Wholesale Trade
  • Education
  • Professional Services
  • Financial Services
  • ICT and Media
  • Food Manufacturing
  • Food Services
  • Retail

List of Key Practice Experts

Celestine Koh

Profile pic

Short profile bio of no more than 150 words

Celestine is a Practicing Management Consultant that specialises in brand strategy and market research at Piquant. Now with over 10 years’ experience in branding, strategy and research, she has overseen and worked across multiple industry sectors ranging from food and beverage, retail, professional services, education and many more. Under her leadership, she has helped clients such as InnoArk, Heritage Ceramics and ELM, to develop precise brand positioning and effective differentiation strategies, along with a focus in understanding customer needs and creating the right content for brands be heard.

Name, Job title

Celestine Koh , Director

Basic Entity Info

Business Entity

Piquant Ideas Pte Ltd



Date Of Formation


Last update

18/02/2022 Celestine Koh, Director